Pre-Revenue Valuation Analysis in 15 Minutes
Seeking capital? Know your value.
Estimate your startup's valuation. Improve your chances of raising capital. Negotiate confidently with investors.
How it Works
Like a Pro
Receive a detailed, customized analysis for your startup in your inbox, automatically generated based on your responses and market-based data. Spend 15 minutes or less completing a venture-capital-style due diligence questionnaire.
Questions or Concerns? Schedule a Demo or reach out to support@pro-forma.com
WHAT IMPACTS
YOUR VALUATION
Your valuation will depend upon 50+ variables that all have an objective score based on your inputs across the following criteria.
Business
Model
Founder’s
Experience
Product
& Service
Market
Opportunity
Management
Team
Financial
Opportunity
DATA-DRIVEN
INSIGHTS
We leverage the latest data from Carta, Pitchbook, CB Insights, and Pro-Forma analysis to compare your startup to other similar startups.
Prepare to Pitch
Increase Your Valuation
Prepare better for your capital raise by understanding what to expect and how to position yourself during pitches.
Spot Weaknesses
Work on areas you score low in to boost your overall valuation.
Negotiation Guidance
Enhance Your Chances
WHO IS THIS
ANALYSIS FOR?
Any pre-revenue pre-seed or seed stage startup that is seeking an investment from angel investors or venture capital firms. This is not a 409(A) analysis, which is for later-stage startups that have already launched and have revenue and earnings.
|
Pre-Revenue Startups |
Revenue-Generating, High-Growth Startups |
Steady-State, Mature Companies |
|
|
Valuation Type |
Berkus/Scorecard Valuation |
409A Valuation |
Earnings-Based Valuation |
|
Type of Raise |
Seed capital |
Series A or B |
Growth Capital or Exit |
|
Question Answered |
What is a reasonable Valuation Cap or Pre-Money Value at this stage? |
How should I price my Series A or B round? |
What is my mature business worth? |
|
Tools |
WHAT IS THE VALUATION METHODOLOGY?
The valuation is calculated based on the weighted responses to multiple-choice questions and adjusted for the location and business model of the startup.
Building off of the Berkus method, we combined startup data from Pitchbook, Carta, and CB Insights with our experience over 30 years as founders and investors in hundreds of startup deals. We continue to refine and update the methodology with market data and as we use the tool for our own deals.
SUCCESSFULLY RAISE THE CAPITAL YOU NEED
Thousands of founders use Pro-Forma to create their startup financial model, value their startup, create and negotiate investor term sheets, and confidently sail through due diligence to get the capital needed for launch.
We’ve Served Over 25,000 Founders Worldwide
And Counting...
Here are just a few founders and others that have successfully raised startup financing using our app
Collen Robb
Assistant Prof. of Entrepreneurship
University
“Pro-Forma is better than any other I have found to help entrepreneurs. I can’t recommend Pro-Forma enough. I’ve tried them all and it far exceeds other apps.”
N/A
Quinn Taber
Founder/CEO
VR App
“The Pro-Forma app was so instructive. I refer it often to other founders as an example of value added due diligence”
$11.4m
Wes Lyons
General Partner
Venture Capital Fund
“We require the startups we invest in to use the Pro-Forma model because it is so powerful and so comprehensive that it gives us the detail we need to confidently invest.”
N/A
Gene Blanton
Co-Founder
Fintech SaaS App
“The clarity of the Pro-Forma forecast helped us raise capital and easily pass the acquisition diligence when we sold to JPMorgan”
$2.5m
Mark Crumblish
Co-Founder/CEO
Fintech SaaS App
“The Pro-Forma app enabled us to adjust our cap table, pitch, and term sheet in 5 minutes–a process that used to require days!”
$1.0m
Allen Davis
Executive in Residence
University
“This is the most comprehensive, robust, adaptive, and user-friendly financial tool on the market. I use it extensively in my CPA practice and teaching MBA students.”
N/A
Daniel Walsh
Founder/CEO
Edtech SaaS App
“The Pro-Forma app helped me think about my business in a new light and has put me on an even playing field when speaking to VCs.”
$1.3m
Chris Kaspar
Founder/CEO
Mobile Device and OS
“Who knew creating financial projections could be straightforward and dare I say… fun? This was invaluable in the midst of fundraising frenzy. “
$2.5m
Brandon Hall
Founder/CEO
Insurtech SaaS App
“The Pro-Forma team helped me quickly build a highly-credible forecast the night before my first big angel investor pitch which was a huge help in getting launched.”
$11.9m
Samuel Logan
Co-Founder/CEO
Fintech SaaS App
“Pro-Forma brought clarity and organization to our financial projections in a time when we most needed it. These models continue to bring us clarity today.”
$1.5m
Dustin Parker
Co-Founder/Chairman
Insurtech SaaS App
“The ability to iterate deal terms and watch it flow through the model and then flip into our pitch deck for investors was invaluable and efficient – a huge help!”
